CBP Equity advisory and coaching logo

Professional · Personal · Financial

Supporting women
to step into equity.
In their careers and lives.

A trusted advisory and coaching partnership.
For accomplished women navigating defining moments in leadership, career direction, and life.

Christina Bauer-Plank, executive coach and founder of CBP Equity, seated in private office

Christina Bauer-Plank
Founder CBP Equity

When success is no longer the question, but direction is

You are accomplished, trusted, and used to delivering results. But the nature of the challenge is shifting.

It is no longer about proving competence or achieving the next milestone. It is about taking your place with clarity and confidence, making deliberate choices, and aligning value and reward.

The focus moves from meeting expectations to setting direction, and from responding to opportunities to choosing them.

At CBP Equity, the work is deeply personal and grounded in partnership.

I support women navigating significant professional and personal transitions or challenges: stepping into senior or first-time leadership roles, moving between organisations or industries, taking on board mandates, or leading as CEOs or founders. Others are combining demanding professional and personal responsibilities, or choosing to rethink what the next phase of their life and career should look like.

This work sits at the intersection of strategy and personal agency, helping you to recognize your own value, take ownership of your choices, and shape a path that reflects who you are and the life you choose to build.

This is where equity becomes personal

Professional Equity

Stepping into leadership with authority, confidence and integrity. Defining your direction, not just delivering within it.

Personal Equity

Recognising your value and claiming ownership of your choices. Moving from external validation to internal clarity.

Financial Equity

Moving from earning to owning. Creating independence and flexibility for when it matters.

Together, this enables self-authorship. Shaping a career and life defined by clarity, choice and autonomy.

My work draws from advisory, coaching, and mentoring, shaped to the individual and the situation.

Engagements are focused, personal and grounded in real moments of seeking direction, lived inflection points and complexity. They typically take place over several months, allowing for depth, continuity, and meaningful progress.

This is not a program. It is a thinking partnership at moments that matter.

A close, trusted partnership

Clarity and direction at defining turning points, stepping into leadership, changing paths, or shaping what comes next.

A safe space for perspective, reflection, mentoring and decision-making at senior levels of responsibility.

Building clarity, confidence, and agency in how financial choices support long-term flexibility and independence.

Grounded in experience

CBP Equity is informed by my own journey across leadership, investing, and developing people.

After a 28-year international career as senior executive at Unilever, I chose to apply my experience in a new way, combining advisory, coaching, and my work as an investor.

My perspective is also shaped by a lived experience as a woman navigating ambition, expectations, and authority. And by the realities of combining leadership roles, business, family and life-long learning, while charting my path towards autonomy and independence.

A conversation can be the starting point of a meaningful journey

If you recognise yourself in this, we can start with a conversation.